This week I went to photograph the “Whisky lovers awards 2009″ in the Grand Hyatt Hotel in Tokyo for a whisky magazine. It was an event sponsored by Suntory, with the aim of giving whisky a cooler image, something they’ve been successfully working on for years.
For this event the place was packed with press, TV cameras everywhere and I had to join the queue of photographers who had to wait in a line and get given a spot to stand in about 10 meters away from the stage. In these kind of events you can’t move about as there are boundaries set up and you are surrounded by other photographers, all you can do is make the best of the situation. I was mainly shooting the award ceremony with my 80-200mm lens on my canon EOS 5D mkII body and had my 24-70mm lens on my old EOS 5D body, but I didn’t use it so much during the award ceremony as there was too much of a contrast in the lighting (bright on the subjects, black all around them) to make for a good wide shot for a magazine spread. After the awards though, I had to do some product shots with the whisky’s they had in the bar there, also I had to shoot some portraits of Suntory’s chief blender, Seiichi Koshimizu, so there I used my 24-70 lens a lot. The lighting in general was quite dark, so I had to use my 580EX flashes a lot, angling them up to the ceiling and bouncing the light down. Otherwise there would just be nasty shadows. I always have to lug a big bag of equipment around with me, work and exercise at the same time.
For this event Suntory had decided to give award to some whisky ambassadors as it were, people in the media spotlight who look good with a bottle in front of them. As I’d mentioned in an earlier blog whisky suffered from having the image of an “old mans drink” and the whole industry wasn’t going to well, but with big corporations like Suntory putting on events like this and having many commercials on TV featuring musicians and actors, whisky is becoming cool in Japan and it’ selling big time. For the awards, all they really did was parade a few famous faces out on stage, ask them how they drink their whisky, what whisky means to them, get all of us snappers to put their faces in the media a bit more with a bottle of whisky and Suntory does some more business. I’m all for that though, I do love a good whisky and I’m glad to be be playing my little bit in the big machine that brings whisky into our lives.
Anyway, they had different sections to the awards, first there was the “new Whisky lovers awards” (which was aimed at the promoting whisky as young and hip) which went to the actor Hiroki Nariyama and the actress Chiaki Kuriyama, who appeared in the Kill Bill movies as the school girl assassin.



Then they had the “Best whisky lovers awards” (the slightly more mature and refined crowd) which went to Koyuki (the leading actress in the Last Samurai) and the singer/songwriter Masayoshi Yamazaki who actually looked really bored and sleepy most of the time, out of the hundreds of shots I got of him only a handful had him smiling.



Last but not least, they brought in the “Whisky Master Award” for the biggest face in the Japanese media, actor, comedian and one of the few movie directors well known outwith Japan, Takeshi Kitano (who acted in and directed Battle Royale and Zatoichi to name a few). He was actually quite a funny guy, he brought a really good atmosphere to the event. I was really sorry that I could only snap him from 10 meters away, would have loved to have done some portraits with him. Mind you, given the choice of all 5, I think I’d like to do a session with Chiaki Kuriyama…

So, no close up portraits which was a shame, I got an OK group portrait of them all and then afterwards I did close ups of awards, drinks and the master blender of Suntory. I actually quite liked the product shots I did, hopefully Suntory will see them and think “lets hire this guy to do some work for us.” Fingers crossed.








12 Comments
All these photographs are perfect, very professional .
Great set, and since it is very late here, I cannot read an article now, but will come back for sure the other day !
Nice to meet you Will
)
very cool series.. is that a trophy they are holding? or just a bottle? lol p.s. that was post processing in my pic
Let`s hope so Will, they should. Those are nice shots and who knows Takeshi may want you as stills photographer on his next movie. The world works stranger ways than we can ever imagine so I hope this is more than a fantasy one day. You deserve it for the hard work you`re putting in.
Damon
this is a great visual feast!
thank you for your visit and wonderful comment. your site has some great professional exposures and very informative. thank you again for sharing your experience and thoughts.
Great series of shots Will. The top shot, the guy in the middle…just love that!
Elaine, it was a whisky bottle/trophy combination thing, forgot to include a close up of the trophy itself…
Damon, yes, the world does work in mysterious ways, as long as you are out and about taking photos you never know what can happen.
Love the portraits, looks like good whisky!
This is the proof photo drives us everywhere, from lost islands to unexpected topics like this one – love the amber hue of whisky on each of your pic. Liquid fire*
Like always Will your work is packed full of “SPICE”!
Happy for you too having gained some “gem prospects” pocketed-in for good!
(btw, Koyuki Kato.. Koyuki-San isn’t she fabulously gorgeous seeing her in real life upclose?!.. quite diff on-screen/print)
*I’m good, flight-duties call intensively.. Life is good, see ya later Will:)
Hi Will. Looks like it was a successful event. The whisky product shots are great. I especially like the Macallan one (not just because it’s my favorite wee dram), I love the narrow plane of focus and all the bottles drifting into and out of the bokeh. Top notch stuff. Hope the client is happy and throws more work your way.
Cheers
Stu
Wonderful coverage of these great and beautiful people…I’m a great fan of Takeshi Kitano! Thanks for sharing! Great work!